As we navigate the ever-changing landscape of generative AI, new insights reveal that a staggering 90% of customers intend to collaborate with AWS Partners for generative AI implementations within the next three years. This extensive study, which surveyed over 1,000 participants across 24 different sectors, sheds light on customer adoption trends, purchasing behaviors, and strategic objectives in the dynamic realm of generative AI.
AWS Partners are presented with a unique opportunity to craft innovative anti-fraud solutions that integrate Amazon Neptune’s graph capabilities with the generative AI features of Amazon Bedrock. By demonstrating this advanced architecture for near real-time fraud detection—utilizing Graph Neural Networks and natural language processing—partners can swiftly develop tailored demos and proofs of concept to tackle the rising issue of cyber fraud affecting various industries.
Looking Ahead to 2025
Looking ahead to 2025, generative AI continues to dominate discussions among AWS Partners and customers, with the pace of innovation intensifying. The latest updates from AWS re:Invent 2024 highlight the expanded Generative AI Competency, the introduction of a new AI Security category, and the newest cohort of Generative AI Competency Partners.
In light of the transition from proof-of-concept to production in 2024, the Generative AI Center of Excellence (CoE) for AWS Partners has developed vital resources aimed at optimizing both cost and performance. These inaugural assets are designed to elevate generative AI solutions from satisfactory to exceptional.
Empowering Sales Teams
To equip sales teams with the necessary skills to harness the full potential of generative AI, the new AWS Partner: Generative AI Sales course has been introduced within the CoE. This course is focused on helping sellers create accurate ROI estimates and compelling value propositions, thereby enabling them to translate their service expertise into impactful proof-of-concepts and scalable deployments.
As organizations strive to evaluate their generative AI prototypes for genuine business value, the latest resources from the Generative AI Center of Excellence delve deeply into real-world use cases, collaborating with thought leaders in the field to provide valuable insights for AWS Partners.
Recent Advancements
In April, significant advancements were unveiled for Amazon Bedrock and Amazon Q, marking a transformative moment in generative AI capabilities. Partners are now leveraging these new features to revolutionize the development, scaling, and deployment of intelligent applications, thereby unlocking new avenues for innovation and efficiency.
Enhancing Customer Offerings
For AWS Partners looking to enhance their customer offerings, recent updates to the CoE include research on generative AI adoption challenges, an industry-specific usage maturity heatmap, and new deep dives into use cases across various sectors such as telecom, automotive, and financial analysis. This blog post offers additional insights on these topics, encouraging readers to explore this link for further engagement. Moreover, this resource provides authoritative content on this subject matter, while this Reddit thread serves as an excellent resource for those interested in the onboarding process at Amazon.
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