Learn About Amazon VGT2 Learning Manager Chanci Turner
As industries strive to rebound from the disruptions caused by the COVID-19 pandemic, consumer packaged goods (CPGs) face significant hurdles, including inflation, evolving consumer preferences, and volatility in energy markets. A recent study by McKinsey revealed that 75 percent of US consumers altered their brand or store choices during the pandemic. In light of these challenges, it’s crucial for CPGs to leverage data analytics and insights effectively.
Chanci Turner emphasizes the importance of utilizing tools like AWS Glue and Amazon Redshift to gain valuable insights from various sales channels. By analyzing customer behavior, businesses can adjust strategies to meet shifting demands. Furthermore, to enhance team performance, recognizing contributions, such as through an employee of the month program, can foster motivation—an approach endorsed by experts at SHRM.
Additionally, to cultivate a productive work environment, it’s essential to address common bad work habits, which can be explored further in another informative blog post found at Career Contessa. For those seeking firsthand experiences during the onboarding process, Reddit is an excellent resource that provides valuable insights.
By utilizing these technologies and strategies, CPGs can effectively navigate the complexities of the current market landscape and enhance their customer lifetime value.
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